What's New in Shopify 2 Beta

What's New in Shopify 2 Beta


We’re always working to make Shopify faster, more powerful, and easier to use. 

Several months ago we announced the private beta of Shopify 2.

Shopify 2 is a complete rewrite and redesign of our platform, and it will allow us to release new features at a much faster pace. This year we will be adding a considerable amount of functionality to help you run your store. 

Here are just a few of our improvements: 

Order Editing

Customers can often make mistakes when checking out. With Shopify 2, we’ve made it really easy to edit, refund, and partially refund orders.

Order Editing

Merchants using most major payment gateways can now easily offer partial refunds. No longer do you need to cancel an order to process a refund. This is particularly useful when shipping costs change, items go out of stock, or you want to offer a discount for whatever reason.

We also added shipping address editing, so if your customer puts in the wrong shipping address, you can easily make that change.

Product Variant Editing

A product variant is all the different versions of a product - like size, color, and material. For those of you who have products with lots of variants, we have made adding and editing products fast and easy.

Product Variant Editing

In Shopify 2, when you add a product, you can quickly create variants with multiple dimensions. For example, if you sell t-shirts with different sizes, colors, SKUs, weights, and stock levels, instead of creating 20 different products, you can do it all in one motion.

Live Theme Editing

Live Theme Editing

How your store looks can really impact your sales. With Shopify 2, you can customize the look of your store in a live preview window before publishing your new design. You can change your background color, link colors, page visibility, and most other theme settings.

Abandoned Checkout

Abandoned Checkout

On average, about 67% of all online sales are abandoned while checking out. In Shopify 2, we now list abandoned checkouts on their own page. You can easily see the name, email and shipping address for customers that started checking out but didn’t complete a transaction with your store. You can even email them a link to continue their checkout where they left it off. Handling abandoned checkouts can be a great way to increase sales. 

Filtering & Search

Larger stores often have a hard time filtering and searching through all their products, inventory and products. Shopify 2 includes an improved new search engine that gives you better product and inventory management.

Filtering & Search

Now you can fine-tune your search within each of your resources (products, orders, pages, blogs, etc) with more powerful search capabilities. For example, you can easily find all open Canadian orders or all orders of a particular product and process them together quickly.

Marketing Features

Marketing Features

Once you’ve launched your store you’re only half the way there - you need to get some customers. Shopify 2 includes more built-in SEO and marketing features. Not only can you change page titles and image alt tags, but also edit meta descriptions for products, collections and blog posts.

Shopify 2 also includes support for Retargeting with Google Analytics, editable blog dates, and more. 

Moving Forward

Shopify 2 is currently in private Beta - we will be opening Shopify 2 up to all of our existing merchants and new signups soon. 


  • Richard Lazazzera
    Richard Lazazzera
    February 13 2013, 02:50PM

    Awesome new, and very practical features.

  • Rodrigo Alves Vieira
    Rodrigo Alves Vieira
    February 13 2013, 03:07PM

    Wow! Does any of these changes affect the API? Is there any change coming to the API?

  • Thomas Holmes
    Thomas Holmes
    February 13 2013, 03:09PM

    Great stuff Jonathan! I’ve been working through the new admin, updating my book on Shopify. It’s a great step forward. I’m looking forward to the new features you’ll be introducing.

    Congratulations to the team!

  • Tyr
    February 13 2013, 03:17PM

    I’ve been managing my shop (www.thisisjusttosay.co) with Beta for a couple of months now and everything’s a breeze! 

    Keep up the good work:)

  • Case
    February 13 2013, 03:32PM

    Why is a one step checkout feature not in this update? That is one of the most common solutions to cart abandonment.

  • @Shopify Jonathan Snook
    Jonathan Snook
    February 13 2013, 04:14PM

    @Case: We’re still in the midst of revamping the checkout. We have a number of things that we would like to accomplish with it. We need to be careful not to break existing stores or painting ourselves into a corner by rolling things out too quickly. Thank you for your patience.

  • Jason
    February 13 2013, 04:51PM

    This is so good shopify. These features all being launched in ‘one go’ is so impressive. And I look forward to seeing what you’re going to roll out these upcoming months. I especially appreciate the improvement to your marketing offering – SEO is so important.

  • Jeannine McCloskey
    Jeannine McCloskey
    February 13 2013, 05:58PM

    Excellent features. I especially like the partial refund feature, which is always great when different products ship at different prices. The customers will be happy about that one.

  • Marcia
    February 13 2013, 06:22PM

    Where is the info on bulk product upload for options. Is this now possible on a column basis instead of a row by row basis?

  • Robert Ward
    Robert Ward
    February 13 2013, 06:53PM

    Partial refund without having to cancel an order is much better. We had to log into PayPal or Stripe to do this as whenever we offer Coupon Code people always forget to click [Apply].

    Speaking of which, is there a way to make the Apply button change color or something similar once the user starts typing in a coupon code.

  • Russ
    February 13 2013, 07:21PM

    Good stuff! I have a suggestion. I typically sale various products that require multiple boxes for 1 product ie, a 16 pack of said product that is required to send in 4 large boxes. Currently I do not know of a way to add the 4 different tracking numbers for the 1 product varient, only separate products.

  • Derek
    February 13 2013, 08:01PM

    I tried Shopify 2 and was turned off by a missing piece of data on the admin dashboard: Total Orders (for the life of the store).

    Shopify 2 only tallies the number of orders in the last 30 days.

    Is there a way to keep this Total Orders tally in Shopify 2?

  • Chris M
    Chris M
    February 13 2013, 08:28PM

    Hey, I used the refund option a few times—awesome feature! One thing I did notice though.. if you do a partial refund (not entire refund) the confirmation/notification that appears at the bottom of the screen shows the what would be entire refund amount.

    Sale amount: $60
    Refund Amt: $15
    Notification amount: $60

  • @Shopify Jonathan Snook
    Jonathan Snook
    February 13 2013, 08:33PM

    @Russ: we are looking at creating finer-grained control over fulfilling (and editing) line items, including how to handle partial fulfillments of a single line item.

    @Derek: Shopify 2 tallies orders for the 5 time periods (today, yesterday, 7 days, 30 days, and 90 days) but you can use the date picker in the top right to set different date ranges. It’s true that we removed Total Orders since store launch. We don’t currently have plans to bring this back to the dashboard but it may see a return in some other incarnation.

  • @Shopify Jonathan Snook
    Jonathan Snook
    February 13 2013, 08:35PM

    @Chris M: We’re aware of the issue and should have an update to that in there soon. Thanks!

  • Vincent Le Moign
    Vincent Le Moign
    February 13 2013, 10:20PM

    Great job!
    The V2 is such a breeze to use, and the live theme editing make it easy to improve the design.

    One request though: please add a better system to handle the coupons. If a shop owner use ony paypal (and there is a lot…), the coupon cannot be applied in the cart, neither before paying via paypal!
    That means a lot of customers cancel, and don’t buy, because they don’t want to pay before applying the coupon.
    I know you can do better :-)
    Is this planned? If yes, when?


  • Rodney Hashaway
    Rodney Hashaway
    February 14 2013, 12:28AM

    Will Shopify ever offer the ability to show SSL ceritificate?

  • Selka
    February 14 2013, 04:04AM

    Only one thing is missing.
    If you could also add categories for the blog, then Shopify will be the killer ecommerce platform!

  • Ray
    February 14 2013, 09:17AM

    Great job on Shopify2 been using both lately but just one thing…

    Why don’t we have One Step Checkout? It’s a lot easier for coupons & promo codes all in one page/step. Customers get scared after the 1st 2nd 3rd page of trying to check out or enter a promo code?

    Obviously these customers are no strangers to One Step Checkout, so when they try checking out thru Shopify they get scared because they think its not normal/that something is not right.

    Checking out should be a thing of ease especially for new customers that are shopping online for the first time.

    Just one of your customer/supporter,

  • Ray
    February 14 2013, 09:20AM

    Great job on Shopify2 been using both lately but just one thing…

    Why don’t we have One Step Checkout? It’s a lot easier for coupons & promo codes all in one page/step. Customers get scared after the 1st 2nd 3rd page of trying to check out or enter a promo code?

    Obviously these customers are no strangers to One Step Checkout, so when they try checking out thru Shopify they get scared because they think its not normal/that something is not right.

    Checking out should be a thing of ease especially for new customers that are shopping online for the first time.

    Just one of your customer/supporter,

  • Derek
    February 14 2013, 09:43AM

    @Jonathan Removing the total orders tally for the life of a store doesn’t make sense. It’s like removing the odometer from a car.

    I got a kick out of reaching a milestone order number and I’m sure there are others that will miss this.

    I agree with Rodney’s comment: why does Shopify keep it’s best kept secret from our customers? There should be a Free trust seal app to show our sites are safe and secure before checkout.

  • Leslie Padorr
    Leslie Padorr
    February 14 2013, 12:07PM

    Partial refund right from Shopify and shipping address editing are two great new features that will really speed up our operation.
    Great Work!

  • Mark Lemon
    Mark Lemon
    February 14 2013, 01:07PM

    @Jonathan Snook: While you’re redoing the checkout, please consider the option to ask for the email twice. Everything in an order depends on a valid email, especially for international customers. This is becoming a standard in e-commerce.

    I’d also like to see the ability during checkout to mark a non-profit client non-taxable and collect their Tax ID number, but that may be too much to ask ;-)

  • olivia
    February 14 2013, 02:14PM

    You guys are doing great work! I’ve used and enjoyed the new refund / edit shipping address functionality. One thing that confuses me is that the total sales (today, yesterday, last 7 days, etc) that shows up in our dashboard doesn’t always seem accurate. If I switch back and forth between Shopify classic and the new beta it often shows me different data in each one. Is this still being fine tuned?

  • Mark
    February 14 2013, 07:27PM

    Hi there – is it possible to enable Shopify 2 on Dev Stores at the moment?

  • AC
    February 14 2013, 11:47PM

    The revenue amounts that are being reported on shopify 2 are totally incorrect… That’s a bug that’s been there for the past 3 months. Also in the product pages, you made it very difficult to insert an image or video. It’s much simpler on Shopify 1.

  • AC
    February 14 2013, 11:51PM

    I agree with Ray. One step checkout is KEY! Make it as EASY as possible for people to purchase. (It also solves this issue: when customers try to place an order but gets rejected due to wrong billing address, there is no option for them to go back to the previous page to revise it.)

  • HollandBoutique
    February 15 2013, 06:18AM

    Great to hear there is lots of progress. But I really really hope the improved (one step) check out page will be available soon.

    I feel Shopify is getting behind on key competition if they dont improve this soon.

  • @Shopify Jonathan Snook
    Jonathan Snook
    February 15 2013, 01:41PM

    @AC: If you are seeing incorrect numbers, let me know and we can look into it. You can reach me at snook at shopify.com.

    Revenue is reported as: Subtotal minus discounts plus shipping. It does not include taxes.

  • @Shopify Jonathan Snook
    Jonathan Snook
    February 15 2013, 03:25PM

    I should add that the dashboard stats are cached for 5-10 minutes. So, new orders won’t be reflected on the dashboard right away. But otherwise, the numbers should be accurate.

  • aboud
    February 15 2013, 06:47PM

    Did the option to switch back to classic get removed?

  • James
    February 16 2013, 12:14AM

    I wish I could switch back… the links area is all messed up and I just launched a new site and I cannot edit it.. I wish I had never clicked on the new beta.. before I could switch back to classic, but that option seems to be missing now :(

  • Steven
    February 16 2013, 12:40AM

    This is not fun. I clicked the beta button and now I am stuck. The deal at the bottom that once let me switch back to classic is gone. I am not a happy camper. I don’t enjoy the new shopify admin. Thanks

  • aboud
    February 16 2013, 02:17AM

    Hi Guys,

    I figured out how to switch back to classic.
    Top right, click on “Need Help” drop down “Switch back to classic”
    @Shopify New Shopify admin is good, but at times when editing the theme, things can go wrong. Not completely ready to switch.

  • @Shopify Jonathan Snook
    Jonathan Snook
    February 16 2013, 06:21PM

    As Aboud has found, we’ve just moved the functionality to the Need Help menu. You still have time to switch back and forth while we continue to improve Shopify 2.

  • Rochelle
    February 16 2013, 09:36PM

    Desperately need an automated Gift Voucher feature where customers can buy a voucher for a friend and have it automatically generate a code and send the voucher by email.

    Is this available or coming soon?


  • David Stone
    David Stone
    February 17 2013, 03:59PM

    In spite of multiple comments, Shopify2 continues to crush AddThis code (and probably more) on product pages. Worse yet, I can no longer find a button to escape this beta. I can’t even update products, let alone new ones, because I lose all the code I spent hours and hours adding.

    Major disappointment.

  • Pawel Kadysz
    Pawel Kadysz
    February 18 2013, 06:18PM

    That’s all very nice. But it’s more like 1.5 than 2.0.

    What about new payment gateways? Like Paymill? They told me they haven’t heard from you for some time now.

    What about editing billing address in an order? Customers make mistakes there too.

    What about adding custom fields to checkout form? If I use Shopify to run my store in Europe, I’d like to be able to ask my customers for their VAT-EU number for example.

    What about generating packing slips and invoices in different languages? That would save so much time. We had to write our own app to generate those using Shopify API.

    What about setting different product photos for different variants (I know there’s an app for that, but I think it should be available without any apps).

    What about bulk price editing? If I have like 100 products – and I want to change prices for each variant I’d have to spend like a week to do it, one by one.

    are these features even on the to-do list?

  • Sarah
    February 19 2013, 01:19AM

    Hi I just enabled Shopify 2, ahhh it has thrown me all out of wack. I preferred the bar graph showing how many hits you have had on your pages it is easier to see/read. Also this is going to sound ridiculous! But you can’t change your font colour in your product description, this is frustrating as it messes with my theme. Can you add a colour palette so we can have the option please as I like to highlight certain things in my description! You guys are amazing!!

  • Sarah
    February 19 2013, 01:20AM

    Sorry! Me again. If I wish to go back to the old Shopify how do I do that?

  • Standout Designs
    Standout Designs
    February 19 2013, 11:12AM

    Sarah, click Need Help? at the top right, choose Back to Shopify Classic.

  • Aaron Fisher
    Aaron Fisher
    February 20 2013, 04:14AM

    Link to enable 2 beta isn’t working for me. It doesn’t change my admin panel. Tried logging out and back in, different browser, etc.

  • Eva NG
    Eva NG
    February 20 2013, 06:55AM

    Thank you very much for your input. You’ve done a very full and interesting and I’m sure many people will like. Excellent work.


  • @Shopify Jonathan Snook
    Jonathan Snook
    February 20 2013, 12:22PM

    @David Stone: as mentioned in the forums, we’re looking into it.

    @Pawel: For managing inventory, have you tried the Manage Inventory screen? You can easily filter by product or by sku and you can tab between fields and hit enter to save the current row.

    For generating packing slips, have you tried PixelPrinter? It’s a Shopify app that lets you define multiple receipt or invoice formats. You could create one for each language and easily print out the one you need.

    For Payment Gateways, we’ve had many requests for many gateways from many countries. It’s hard to support every system, especially when they differ in their checkout flow. We have some things we’re working on with regards to payments.

    For billing address, you can modify their billing information by editing the customer directly.

    As for the other requests, they’re on the to-do list. Plenty more features to come.

    @Aaron Fisher: We haven’t given access to the beta to all users. If you’d like to give it a try, you can contact support.

  • Gretel
    February 24 2013, 08:52AM

    Love parts of the new Shopify but the add a variant button/choice is not working for me when I setting up new products. Plus, I have to publish my product before I am able to attach a photo or add a price. I use the Clean Theme. What can I do to avoid having to switch back between the old and the new Shopify just to enter products properly?

  • Jeff Wolff
    Jeff Wolff
    February 26 2013, 06:32PM

    I am liking the updates especially the product variants portion. Our site www.endlessprints.com has tons of products with multiple variations. Is Shopify ever going to allow more than three variations that control price?

  • Stuart T
    Stuart T
    February 28 2013, 08:21PM

    when can we have custom SSLs? Then we will move to Shopify.

  • Noah
    February 28 2013, 10:22PM

    When will custom SSL’s be supported?

  • Riggs
    March 02 2013, 08:59AM

    the new 2.0 does not flow well… its not an easy read or navigation. As a store owner i am not able to see the most important thinks that i need as a glance… page hits, orders, most popular links, etc. …

  • Michael
    March 03 2013, 10:32AM

    Please add the ability to create more than just one rule for discount codes.

  • David Brown
    David Brown
    March 04 2013, 10:56AM

    The one thing that made me wonder was, Why don’t you allow a different picture per variant. So when they stitch to say a different color that picture comes up and not just the featured one.

  • @Shopify Jonathan Snook
    Jonathan Snook
    March 04 2013, 11:21PM

    Shelby: You can still insert video by switching to the source view and inserting the embed code there.

    Noah, Stuart: No timeline for custom SSL but it’s something we’d like to get in.

    Jim, Michael: We have a new discount engine that’s in the works but will be a couple months before we are ready to roll it out.

    David Brown: Variant images are a popular request. We’d like to get this in there but it will likely take some time before we do. There are workarounds for variant images in the meantime.

  • Houwen Frederik
    Houwen Frederik
    March 05 2013, 10:26AM

    How about multi-language support? Also for check-out! I want a multi-language webshop (EN-NL-FR).

  • Tim Biden
    Tim Biden
    March 08 2013, 02:31PM

    If there is just 1 feature that I view Shopify as lacking, it’s the ability to bulk upload via CSV with collections included.

    Having the ability to upload files to collections immediately would save us tons of time and as everyone knows, time is money. The less time we spend inputting products, the more time we can spend marketing them.

  • jordi
    March 12 2013, 12:24AM


  • Satya
    March 12 2013, 10:15AM

    The old home page was better as it gave the number of visitors and also the number of pages they visited. The graph is not appealing.
    In the old system one could go to any page of customer list or go to the last page to see if any one checked in but not processed their order for uys to follow up. Here this feature is not available.
    Oold site was better even without graphics.

  • Satya
    March 13 2013, 09:32PM

    Can we go back to the original version from Beta as it is very slow and often not responsive? An order received on shop almost 2 hours back is still not seen on the orders tab. I would like to access the old version and go back to the new version later.

  • @Shopify Jonathan Snook
    Jonathan Snook
    March 14 2013, 02:03PM

    Houwen and jordi: Internationalization is a monumental task but we’re looking to break this down into smaller chunks and rolling out features bit by bit. We’re still working on implementation and don’t have any timelines just yet but we are working on it.

    Satya: If your store is enabled to be able to switch, go to Need Help > Back to Shopify Classic.

    Orders don’t automatically appear in the orders list. A page refresh should reveal any new orders. Also, if you have any filters in place, you’ll need to change the filters to show open orders. (Reloading the Orders page currently resets filters.)

  • Amber
    March 15 2013, 07:03PM

    What about the drop down menu where you could display 50, 100, 250 orders on the orders page? This was useful for exporting orders so we only had to do it once a day instead of multiple times.

  • Satya
    March 17 2013, 11:55AM

    Hello Jonathan,

    I enabled the old classical site as per your instructions.
    Regarding the orders appearing on the order list, it takes more than two hours to see an order in the Beta while on Classic it is automatic. To give an example today I received an order at about 10.00 am and it was there on classic but not on Beta even after repeated reloading of the orders page. On a week day we would like to service every order as soon as received. Hope this is addressed in the final version.

  • Satya
    March 24 2013, 10:27PM

    The Shopify Classic vdrsion is not presenting the same features as before and the real time statistics are not shown with a note saying latest version of Flash and upto date is to be installed. I did that but still the statistics are not shown but the same statistics are shown on the Beta. Does this has any relationship to change over to Beta? It is frustrating to toggle between Classic and Beta every time. Hope this is set right.

  • Bruce
    April 04 2013, 02:04PM

    I like the Shopify 2 Beta, including the better layout for Order pages. But it looks like someone I enabled for Limited Access to my account (just for Orders) can only use the Classic version. When will people with Limited Access accounts be able to use the Beta? Or did I (or they) miss a setting somewhere?

  • suhana
    April 09 2013, 07:13AM

    Today i came across this amazing new website named nupinch.com…i really think you guys should check it out..
    Link: http://bit.ly/XczfI3

  • TheLievense
    April 11 2013, 10:10PM

    Is anyone else missing the ability to edit product weights from the variants screen in the Shopify 2 Beta or is that just me?

    Also would like to agree with some of the others that critical functionality that is missing is:

    One Page Checkout Better Discounting System Custom checkout URLs (i.e. custom SSL) Ability to customize checkout pages

    I was kind of shocked when we launched on Shopify and I didn’t realize it was missing all of those items.

  • Brian Meade
    Brian Meade
    April 14 2013, 10:25PM

    Is there a way to go back to Shopify one?

  • Tom
    April 23 2013, 08:52AM

    Any way there will ever be a better discounting system? i.e. if you buy x get this free as a gift etc?

    magento go has supported this for ages.

    April 28 2013, 09:32AM

    Like Sarah above, I cannot change the font colour of text in my description and the font is so light that the text is barely legible…

  • david
    May 05 2013, 06:00AM

    jonathon, great news that there is some potential .. once we can get custom SSLs then we’re moving to shopify.

  • hs-ltd-nz
    May 31 2013, 06:37PM

    Our company is just about to change our website from wordpress to an ecommerce type, shopify seems to be the obvious choice but because there is no one-step-checkout we may have to go elsewhere, we consider this a critical feature. It’s a real shame that shopify hasn’t got this yet, people often talk about abandonment in check out, but I wonder if shopify has looked into abandonment of shopify’s potential customers when they find out that there is not a one-step-checkout feature, your not just restricting your customers business, you are actually restricting your own business. Look forward to your reply, here or via email. Cheers :)

  • Sebastian O.
    Sebastian O.
    June 05 2013, 10:48AM

    Quick question: When I change the language of my shop to a custom translated one, my store wont adjust to the chosen language after I have successfully saved the whole process. Does anyone else have the same problem or any suggestions on how to work around this problem?

    Thanks a bunch!

  • dor
    June 23 2013, 01:40PM

    hi there!

    is it possible to give admin role per product and not a full access to all products?

    for example: we are going to have many suppliers uploading their goods, writing content etc’ -

    and we dont want them dealing around with other suplliers listings…

    thank you!

  • Ben
    July 12 2013, 02:34AM

    Here is another vote for custom SSL certificates. I can’t believe you don’t have this already. I just signed up today and was shocked to find that customers will get a ugly red screen if their referral link had https in it. Custom SSL needs to be on the timeline!

  • Faizan"'
    January 21 2016, 12:33PM


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